It's not "About" you: Create an "About" Page That Converts with Kelley Gardiner Copywriting
Tuesday, January 28, 2025 (12:00 PM - 1:00 PM) (PST)
Description
It's not "About" you: Create an "About" Page That Converts with Kelley Gardiner Copywriting
Tuesday, January 28, 2025
Noon, approximately 60 minutes
Virtual via Zoom
Free for ORPIB Members, $15 for non-members
Session Description: Writing about yourself can be awkward, but it doesn't have to be. In fact, your website's About page is a great place to convert new clients.
In this workshop, I'll teach you how to connect with your favorite clients for the right messaging and language, then apply those findings to an About page that makes sense for your business.
Who is this for: This is geared toward solo service providers (freelancers, coaches, creatives, private practice, etc.), but can also be applied to anyone writing a bio or "About" page for another business.
Keywords: Website Copywriting
About The Speaker: Kelley is a website copywriter. She helps solo service providers upgrade their website copy so it feels aligned—and so that they're super excited to share that website with colleagues and hot leads. We do it all through conversion-, UX-, and ethical-as-heck copywriting.
Free for ORPIB Members; $15 for Non-Members